PLDT Enterprise and ePLDT on Monday urge businesses to recognize employees as their first line of defense in safeguarding digital assets. By empowering individuals to become “human firewalls,” PLDT’s corporate and ICT arms highlight the commercial, operational, andj consumer importance of embedding cybersecurity into daily habits.
“Fraud schemes like phishing, smishing, and vishing are not just trends—they’re everyday threats,” said Alexis Bernardino, Field CISO and Cybersecurity Product head for PLDT Enterprise and ePLDT. “We’re equipping organizations to counter these by training every employee to identify, pause, verify, and protect.” Simple acts—like confirming suspicious emails or enabling multi-factor authentication—can prevent costly breaches.
With the Philippines being a hyperconnected digital market, cybercriminals are increasingly targeting local companies using fake HR announcements, spoofed executives, and fake payment requests. The global cybercrime economy is expected to reach $10.5 trillion by 2025, underscoring the high stakes of digital data protection.
PLDT Enterprise and ePLDT deliver AI-powered cybersecurity solutions, real-time threat monitoring, and professional services that help businesses assess and fortify vulnerabilities. Their GSMA-certified silent authentication API eliminates passwords and OTPs, offering secure, frictionless digital transactions—improving both consumer trust and operational security.
PLDT’s #CommittedToCybersecurity campaign promotes cyber hygiene through education:
- “Pause, Check, Protect” practices
- Verifying sender identities
- Device separation
- Curbing social media oversharing
“Cybersecurity is no longer just a technical issue—it’s a corporate culture imperative,” Bernardino said. By embedding security awareness at all levels, PLDT aims to foster a sustainable and secure digital economy, in line with the UN Sustainable Development Goals.
