2Go Group Inc., the country largest transportation and logistics solutions provider and part of SM Group, has organized a workshop helping enable a community of online entrepreneurs in central Luzon.
Over 50 people came together at the 2Go Getters BizExchange Workshop at the Park-Inn Clark in Pampanga, the company said.
The entrepreneurs were excited to learn how to sell their products online and how to make their products available to more people all over the Philippines.
The community was established to connect with small business owners and catalyze their growth by expanding into markets beyond their immediate neighborhoods. The community promotes knowledge transfer in vital areas like e-commerce and digital marketing, with the goal of maximizing sales potential for businesses situated in specific cities in the country, the company said.
“Our commitment to help boost the local MSME sector is not just about business—it’s about fueling dreams, building connections, and ultimately creating a better life. By supporting homegrown enterprises, we’re investing in innovation, creating opportunities, and laying a platform towards an inclusive and sustainable economic growth that benefits local communities and, hopefully, the nation as a whole,” Frederic DyBuncio, 2Go president and CEO, said.
In partnership with central Luzon’s Department of Trade and Industry, attendees had the opportunity to participate and gain insights into the tips and tricks of establishing an online presence, effective online merchandising and understanding the crucial role of the shipping and delivery experience.
“Attending workshops like this is crucial for business owners, especially micro and small entrepreneurs. The workshop offers continuous guidance and keeps them abreast of the latest trends and techniques for efficient product advertising.
Partnering with a trusted logistics solutions provider is equally vital, as it helps ensure secure and reliable product delivery for seamless expansion and establishing a strong business foundation,” Warren Patrick T. Serrano, division chief of SME development of DTI Region III, said.
Business owners in Central Luzon conduct business at close to 200 2Go outlets in the region, including at SM Business Centers in major SM malls.
“As a logistics solutions provider, we perceive ourselves as facilitators for businesses, regardless of their size. Our role extends beyond merely moving goods; it involves fostering increased trade between regions. Positioned as a digital retail enabler, we seamlessly manage the movement of goods, facilitating successful transitions from online to offline purchases. Our primary focus is on supporting our partners’ operations and fostering seamless trade,” Blessie Cruz, 2Go retail business unit head, said.
