Globe has unveiled ‘Just For You’, a new hyper-personalized experience designed to deliver real-time, relevant mobile and data offers based on users’ daily habits and interests.
The service is now available on GlobeOne, GCash, and, through a partnership with Meta, on Facebook—enabling Globe Prepaid and TM customers to receive timely promo suggestions directly within the platform.
By analyzing how customers engage with its services, Globe aims to offer tailored deals that adapt to users’ lifestyles and digital behaviors. This effort is part of Globe’s broader strategy to create more intuitive and seamless customer experiences.
“Knowing our customers allows us to design experiences that reflect their lifestyle,” said Darius Delgado, Globe Chief Commercial Officer. “With Just For You, we can respond more thoughtfully—giving customers what they need, when they need it.”
The integration with Facebook expands the reach of Just For You, which already engages nearly 50 percent of Globe’s 12.2 million monthly users across GlobeOne and GCash.