Bounty Fresh Group Holdings Inc. announced plans to add approximately 300 new Chooks To Go rotisserie stalls and restaurants nationwide by the end of 2025, bringing its total store count to around 2,000.
Kenneth Cheng, president and CEO, said at a corporate event in Taguig City that the company operates 1,800 stores. He highlighted improved per-store performance alongside the expansion.
While he did not specify the magnitude of the investment, Cheng said the capital outlay was “significant.” He also said that Bounty Fresh is not pursuing an initial public offering (IPO) at present but remains open to the possibility in the future.
The company continues to invest in its fully integrated production system, including farms, hatcheries, dressing plants, feed mills, and advanced facilities featuring mechanized technology, tunnel ventilation, and insulated housing.
Bounty Fresh operates across four main segments: fresh and cooked poultry production, restaurant chains, value-added products, and animal feeds and medicines.