Wednesday, 10 December 2025, 3:57 pm

    PLDT Enterprise turns public wi-fi into smart advertising tool

    PLDT Enterprise has teamed up with AWING and NTT e-Asia to launch “Wi-Fi Ads,” a platform that delivers location-based, non-intrusive brand messages to customers on public Wi-Fi. 

    The solution lets businesses reach audiences in high-traffic areas while keeping connectivity seamless. Initially available for select BEYOND FIBER and Branch-In-A-Box clients, the service targets industries like retail, banking, travel, and hospitality. 

    The partnership aims to transform everyday Wi-Fi access into engaging, value-added experiences for both customers and businesses.

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