Visitor arrivals in the Philippines in the first six months of 2024 rose 12 percent year-on-year to 3.03 million, with double-digit increases in tourist numbers from North Asia providing the main boost to the country’s tourism industry.
Cebu Pacific (CEB) reported flying nearly 110,000 passengers to Japan in only the first three months this year, exceeding the pre-pandemic level by 20 percent and nearly double the figure from the same period last year.
Tourism in 2023 played a significant role in the economy, contributing 8.6 percent to the gross domestic product, data from the Philippine Statistics Authority showed.