The Department of Tourism (DOT) is turning to the country's biggest pop phenomenon to give Philippine tourism a fresh rhythm, naming P-pop sensation BINI as its newest tourism ambassadors.
The Philippine hotel industry is shifting its focus to domestic travelers as geopolitical tensions in the Middle East disrupt international arrivals and slow foreign bookings, prompting operators to brace for a gradual recovery only by the fourth quarter.
The Philippines' recognition as the world's top retirement destination for 2026 is more than a feel-good accolade. It could become a powerful boost for the country's long-stay tourism ambitions and a source of sustained economic activity that extends far beyond traditional vacation spending.
The Philippines is betting on its indigenous healing traditions, homegrown beauty brands, and distinctly Filipino approach to well-being to capture a bigger share of the fast-growing global wellness tourism market.
The government is rolling out P3 billion in fuel subsidies this month for about 300,000 farmers, fisherfolk and agricultural truckers as elevated oil prices and El Niño squeeze production and distribution costs.
More than 90 employees from the Jollibee Group and its brands—Jollibee, Mang Inasal, Chowking, and Greenwich—joined the global International Coastal Cleanup here on September 19, 2026, collecting over 400 kilograms of waste from shorelines.