The Philippines generated ₱339.76 million in sales leads after a three-city tourism sales mission in India following its participation in the Outbound Travel Market (OTM) 2026 in Mumbai.
Organized by the Tourism Promotions Board (TPB) Philippines, the roadshow was held in Jaipur, Chandigarh, and New Delhi from February 9 to 13. The campaign aimed to strengthen the Philippines’ presence in India, one of Asia’s fastest-growing outbound travel markets.
The mission brought together 16 Philippine tourism stakeholders, including airlines, hotels, resorts, and destination management companies, for networking sessions and business meetings with more than 150 Indian travel buyers and corporate planners.
TPB said the initiative focused on promoting the Philippines as a destination for leisure travel, meetings, incentives, conferences, and exhibitions (MICE). Jaipur and Chandigarh targeted luxury and premium travelers, while New Delhi highlighted its importance as a major travel hub with direct flights to Manila through Air India.
The direct Delhi-Manila route, launched in October 2025, marked India’s first non-stop flight to the Philippines and is expected to improve tourism and business travel between the two countries.
Travel has also become easier for Indian visitors due to the Philippines’ 14-day visa-free entry policy. Indian nationals holding valid visas from countries such as the United States, United Kingdom, Canada, Australia, Japan, Singapore, and Schengen states can stay visa-free for up to 30 days.
TPB chief operating officer Maria Margarita Montemayor Nograles said India remains a priority market for Philippine tourism growth, emphasizing the importance of building long-term partnerships with Indian travel stakeholders.
The sales mission is part of the Philippines’ broader effort to attract more Indian tourists and investments through improved connectivity, simplified travel policies, and continued promotional campaigns, including familiarization tours for Indian travel partners later this year.
