Saturday, 26 April 2025, 4:09 am

    Globe Group looks to replicate GCash success in other fields of endeavor

    Globe Group on Friday bared plans to replicate the success of its fintech arm GCash, currently the leading finance super app in the country and the only double unicorn, in other fields of commercial endeavor.

    Ernest Cu, president and chief executive  of the Globe Group, said the company’s pivot into a full-fledged techco provided the disruptive solution to a problem that Filipinos confront everyday.

    “We want to repeat that (success). We look at areas where there’s a large problem to solve. It’s gotta be large because it’s got to move the needle, right?” Cu said.

    “So we look at a lot of nascent areas where problems continue to be pervasive and no one’s paying attention, no one’s taking the advantage of building something. If it fits the assets we have, this gives us what we call unfair advantage, then we go into it,”  he added.

    As a telco enterprise, Globe helped solve the Filipinos’ communications problems. With its connectivity infrastructure as foundation–  its “unfair advantage”– the Globe Group has cast an increasingly wider net. 

    Beyond fintech, the Globe Group today provides digital solutions in such areas as healthtech, adtech, edutech, climate tech, shared services, investments and entertainment.

    It’s all about being responsive to customers’ evolving needs, much like how Cu the executive practices to be responsive real-time to every message that comes his way.

    “My responsiveness is almost real time. If I respond almost 24/7, there’s no reason you shouldn’t respond to me. In a way that reflects how your responsiveness is to customers right?” he said.

    “At the end of the day, the Globe Group is a consumer service company. We are here to serve our consumers, whether it’s telecommunications, whether it’s healthcare, or whether it’s fintech. We want to instill that notion of responsiveness among our people, and I guess for me it starts at the top,” Cu said.

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